Departments should send the Marketing Department information for press releases four weeks in advance. This allows enough time for the following procedure to take place:
- Writing of Press Release
- Approval from Department Head or requestor
- Approval from Director of Marketing & Community Relations
- Follow up for story or coverage
Information to gather:
Who, What, When, Where, and contact information.
Your department can also promote your item on television, radio and in print. We also post the information on media community calendars for you. Please provide the contact information of who may be interviewed for the story and all the particulars about the item four weeks in advance.
Send all requests to:
Jim Heiney, email@example.com, or call (915) 831-6441.